Shopping

In the Wilder Kaiser region, many small shops with goods of all kinds invite you on a shopping tour. The four villages of Ellmau, Going, Scheffau and Söll offer a wide range of souvenirs, regional specialities, traditional crafts, fashion and decoration.
The grocery shops and bakeries are also important during your stay — they’re ideal for stocking up on everything you need.

Products that are made in the region, fresh from the producer - these are available at the Wilder Kaiser Marketplace businesses. Whether cheese, jams or schnapps: the selection is large and the quality and flavour are impressive.